The Ask
Create a new KUB mobile application (iOS + Android) based off of the existing KUB website.
The Solve
Centered around servicing the community, the experience needed to be approachable, lightweight, and easy for users of all ages to access. Overall, the team refreshed the design system with best platform standards in mind, modernizing and simplifying the overall experience without deviating too far from the KUB website.
My role was to assist in restructuring content hierarchy, streamlining the bill payment flow, and reimagining the outage map experience.
Role
- Co-designer, UX/UI, Prototyping
Problem
The majority of users coming to the KUB app are experiencing an outage, seeking transparency and peace of mind that KUB is handling this issue.
I identified this opportunity to make the KUB app more engaging by bringing the Outage map to the forefront of the experience.
Solution
- A visually engaging, clear map that allows users to explore and check the status of outages nearby
- The ability to report an outage directly from the outage map
Problem
Bill pay is the most challenging yet important functionality to design for in the app. Users need to complete the flow quickly every month if they do not opt-in to AutoPay.
Solution
- After a user adds a payment method, they can pay their bill in just two simple taps.